Audience Ratings

The 2008 series of Siyayinqoba Beat!, the fourth one to be aired on SABC 1, was CHMT's most successful series to date. The show's content has always been superb - covering everything that affects those living with HIV, their families, friends, colleagues and healthcare workers. In this latest series however, Siyayinqoba Beat It! reached its highest viewership (audience rating) per episode. With an average of 870 000 viewers per episode on the SABC 1 broadcasts, Siyayinqoba Beat It!'s additional broadcasts on Cape Town based CTV and Soweto TV as well as the repeat broadcasts on SABC means that the viewership will exceed one million people per episode.

Ep. 1 - The Team
Ep. 2 - Adolescents & ARVs
Ep. 3 - Herpes & HIV
Ep. 4 - Celebrities & HIV
Ep. 5 - Sero-discordant couple
Ep. 6 - Relationships & sex
Ep. 7 - Breast, bottle or cup?
Ep. 8 - VCT
Ep. 9 - Hate crimes
Ep. 10 - MDR & XDR TB
Ep. 11 - Circumcision
Ep. 12 - Gender violence
Ep. 13 - Infants on ARVs
Ep. 14 - Sexual negotiations
Ep. 15 - Social Grants
Ep. 16 - Cervical cancer
Ep. 17 - Substance abuse
Ep. 18 - PMTCT
Ep. 19 - Farm workers & HIV
Ep. 20 - PEP
Ep. 21 - Teen pregnancy
Ep. 22 - Disclosure
Ep. 23 - NSP
Ep. 24 - Stigma and prejudice
EP. 25 - Water and sanitation
Ep. 26 - Human Rights

556,176
602,524
926,960
950,134
857,438
741,568
625,698
695,220
903,786
625,698
718,424
1,089,178
625,699
1,089,178
973,308
880,612
950,134
1,089,178
996,482
1,019,656
1,181,874
1,112,352
1,297,744
1,089,178
903,786
208,566

Calls directed to the National AIDS Helpline

Each episode of Siyayinqoba Beat It! shows the National AIDS Helpline number on the screen at intervals throughout show. This is done to ensure that viewers who have questions or who have been prompted to seek help and assistance have a resource they can turn to. The amount of calls fielded by the Helpline in the hour after the show is broadcast is a clear indication that Siyayinqoba Beat It! makes a connection with viewers and prompts them into action to take control of their lives. The demonstrable increase in calls on Siyayinqoba Beat It! broadcast days, more than 3 times the number for the same time on non Siyayinqoba Beat It! broadcast days, points to the success of the latest series.